Hey there! I'm Casper 👋🏽 A product designer born and raised in the west of the Netherlands. I now currently live in Rotterdam. I’ve always loved creating things, exploring new ideas, and working with interesting people to learn from.

In my free time, I play board games with friends, hike around in Europe and, currently diving into the fermentation rabbit hole 🧪

A bit about me

Ten years ago, a 17‑year‑old me wandered the halls of my local university’s open day, hunting for the biology lecture. With both parents working as chemists, I’d naturally gravitated toward the sciences—until I opened the wrong classroom door.

The moment the door closed behind me, the lecturer began:

“In the next few decades, technology will weave itself into every aspect of daily life—and we don’t yet know how. That’s exactly why you should consider becoming a designer.”

That off‑script invitation changed everything. Suddenly, digital design felt daring, fresh, and infinitely more exciting than biology. With no previous design background, I leapt at the chance and enrolled in Communications Design in Rotterdam.

Design’s breadth became apparent early in my career. To explore its many facets, I completed internships across agencies, studios, and startups—eventually discovering that product design captivated me most.

I loved the idea of shaping interactive experiences rather than producing static artefacts. I learned that product design, demands a balance of visual craft, human psychology, business acumen, user research, prototyping, and experimentation. I strive to be the kind of generalist who can move comfortably between each of these domains.

In 2016, I landed an internship at Dutch file‑transfer service WeTransfer—their very first graduate hire. I stayed on as Product Designer for the Transfer team, where I scoped new features, crafted detailed UI/UX, led user‑testing sessions, and ran A/B experiments. Outside my core role, I helped establish the workers’ council and even kicked off a monthly burger night to bring the office together.

In January 2021, I joined Berlin’s mindful email startup Tempo to help launch their iOS MVP and refine their Mac app. Though Tempo was discontinued in October that year, I’m very proud of what the team has managed to create in such a short amount of time.

Shortly after, I started working at Pleo, a Danish fintech providing smart company cards to simplify business spend and lower overhead for finance teams. Here, I’ve worked in various product teams focussing on improving automation. Today I work on improving their bookkeeping experience.